Piranha brand refresh

Cult Drinks are proud and excited to announce that their best selling Piranha Schnapps drink, is now refreshed with a new brand look and feel and a brand new flavour to join the colourful gang. 


The third fastest growing on-trade brand in Ireland in 2011 has maintained strong sales since taking the crown as the number one best selling Schnapps drink across Ireland.


Piranha infuses the finest quality schnapps with flavours that have mass appeal and provide clear stand out from their competitors in a crowded shelf space. Sour Apple, Cherry, Kola and Peach are now joined by Espresso adding another perfect flavour for the booming cocktails-at-home trend. 


Launching with brand new packaging and a full marketing campaign across social media and in-store across all off-trade stockists. A full on-trade marketing strategy and plan is ready for activation when the on-trade is back up and running following the universal lockdown in response to COVID-19. 


Piranha Schnapps flavours are stocked at Dunnes Stores, Tesco, Supervalu, Spar/Eurospar and all good independent off licences across Ireland and Northern Ireland.


Find out more about Piranha here and at www.piranhaschnapps.com

Follow Piranha on Facebook and Instagram for recipes, competitions and new stockist announcements.